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UC Spotlight: Mapping in the Wild

Getting started with MAPublisher can be a daunting task, especially if you don’t have a background in cartography. Unfortunately, that’s exactly what the staff at SafariBookings, the largest marketplace for African safaris, was facing. But with the help of Red Geographics they were able to quickly learn how to use MAPublisher to create their own maps. At the Avenza User Conference in May of this year, Hans van der Maarel, the owner of Red Geographics presented to us how this amazing feat was achieved. Hans is a long-time partner of Avenza and user of MAPublisher and Geographic Imager. He uses the products for a wide range of cartographic projects for international clients and offers training courses and consultancy projects aimed at developing workflows for clients. In addition to that, he is currently a board member of NACIS.

By using MAPublisher together with open data, Hans and his team were able to swiftly get SafariBookings up and running and producing their very own maps. They worked with two members of the SafariBookings team, both of whom had previous graphic design and Adobe Creative Cloud experience, but were not experienced with GIS or cartography. Red Geographics offered them a personal training plan and helped them source data allowing them to start producing high-quality maps in less than a month.

Check out the video of Hans’s full presentation at the Avenza UC 2023!

About Avenza UC

The Avenza User Conference is an annual free virtual conference for map makers, GIS enthusiasts, and geospatial professionals worldwide who share a common interest in Avenza mapping technology. The conference includes a combination of virtual sessions led by experts who will share their experiences with Avenza mapping products.

The Avenza User Conference is an annual event that grows each year with incredible speakers and participants. Get inspired by mapping and industry professionals by joining us for #AvenzaUC2024. Register here for next year’s conference taking place on May 9th, 2024.

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